The Lipscomb job is a unique job. The church background almost guarantees that it has to have someone with a unique knowledge of the university. Maddux has that knowledge, great AAU contacts, great media contacts and to no small degree the ability to coach. He makes sense for a strong look at the position. He is not going to stay at CPA forever. He is probably not going to go straight to a major and Lipscomb makes the most sense as a stepping stone. He wouldn't have to move his family and he could hit the ground running on rebuilding that program. He has way more personality than Ricky Bowers and would probably add a lot in terms of putting butts in seats.
The same things that make him appealing to a Lipscomb is what draws so much fire from the non private supporters. It works in college but not in high school. They have compliance people in college and they actually try to do their jobs unlike the people (tssaa) who set back and wait for any indisputable evidence to appear.